Your Privacy Matters

Introduction

Kayla Sierra Consulting ("we," "us," "our," or "Company") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and otherwise process your information in connection with our website (kaylasierra.com) and our business services.

We believe privacy should be straightforward. That's why we've organized this policy with a visual summary above for quick reference, followed by detailed information if you want to dig deeper. Please read this policy carefully to understand our privacy practices.

1. INFORMATION WE COLLECT

We collect information you provide directly to us and information collected automatically when you use our website.

Information You Provide Directly

When you interact with our website or services, you may provide us with:

• Contact information including your first and last name, email address, and phone number (when you sign up for our email list, schedule a consultation, or contact us through forms).
• Business information such as your company name, industry, business stage, or specific challenges you're facing (when relevant to your inquiry).
• Communication content including messages you send us through contact forms, email, or other communication channels.
• Optional information such as your website URL, social media handles, or other details you voluntarily share to help us better understand your business.

Information Collected Automatically

When you visit kaylasierra.com, we automatically collect certain technical information:

• Device information including your device type, operating system, browser type, and unique device identifiers.
• Usage information such as pages visited, time spent on pages, links clicked, and the path you take through our website.
• IP address and approximate geographic location based on IP data.
• Referral source showing how you found our website (search engines, social media, direct links, etc.).

This information is collected through standard web technologies including cookies, pixels, and similar tracking technologies. We use this data to understand how visitors use our site and to improve user experience.

2. HOW WE USE YOUR INFORMATION

We use the information we collect for specific, legitimate business purposes:

• Service Delivery: Responding to your inquiries, providing consulting services, sending you resources or information you've requested, and fulfilling your service needs.
• Communication: Sending you email updates about our services, resources, insights for founders, and offers (only if you've opted in or as part of our legitimate business communications). You can opt out of marketing emails at any time.
• Website Improvement: Analyzing how people use our website, identifying technical issues, testing new features, and optimizing user experience.
• Legal Compliance: Complying with applicable laws, regulations, and legal processes. Protecting our legal rights and preventing fraud or misuse of our services.
• Analytics and Research: Understanding trends in how founders and entrepreneurs use our services, which helps us improve our offerings.
• AI-Powered Services: We use artificial intelligence tools (including Genspark) to help us create better email copy, resources, and product recommendations. When processing your information through these tools, we maintain your privacy and do not train AI models on your personal data without your explicit consent.

3. THIRD PARTIES WE SHARE DATA WITH

We work with service providers who help us deliver our services. We only share the information necessary for them to perform their functions:

• Email Platform: We use ConvertKit to manage our email list and send communications. Your email address and name are shared to enable this service.
• Analytics Tools: We use Google Analytics to understand website usage. These services may collect information about your visit using cookies and pixels.
• AI Tools: We use Genspark to help us create content and resources. These integrations may process limited data (such as your inquiry details) to generate personalized responses. Genspark is contractually bound to protect your privacy.
• Communication Platforms: We may use Gmail for email communications. If you communicate with us through email, please refer to Google's privacy policy.

For all third-party services, we've reviewed their privacy policies. You can view their complete privacy practices to understand how they handle your data through the links provided above.

4. YOUR PRIVACY RIGHTS AND CHOICES

You have significant control over your personal data:

• Right to Access: You can request a copy of the personal data we hold about you at any time.
• Right to Correction: If you believe any information we have about you is inaccurate or incomplete, you can request that we correct it.
• Right to Deletion: You can request that we delete your personal data, subject to certain legal exceptions (such as if we need to retain it for legal compliance).
• Right to Opt-Out of Marketing: You can unsubscribe from our marketing emails at any time by clicking the unsubscribe link in any email or by contacting us directly.
• Right to Data Portability: You can request your data in a portable format that you can transfer to another service.
• Right to Withdraw Consent: If we're processing your data based on your consent, you can withdraw that consent at any time.

5. DATA RETENTION

We retain your personal data only as long as necessary to provide our services and fulfill the purposes outlined in this policy.

• Email addresses and names are retained as long as you remain on our mailing list. Once you unsubscribe, we delete this information within 30 days, unless we have a legal obligation to retain it.
• Website usage data and analytics information are typically retained for 12 months before being automatically deleted or anonymized.
• Inquiry information and consultation records are retained for 2 years after our last interaction, then deleted unless we have a legal reason to keep it longer.
• If you request deletion of your data, we will remove it from our active systems within 30 days, though backup copies may persist for up to 90 days before permanent deletion.

6. DATA SECURITY

We take your security seriously and implement industry-standard measures to protect your personal data:

• All data transmitted to our website is encrypted using SSL/TLS encryption (indicated by "https" in the URL).
• We store your information on secure servers with restricted access.
• We conduct regular security assessments and keep our systems updated with the latest security patches.
• Our team members with access to your data are trained on privacy and security best practices.

However, no security system is completely impenetrable. While we work hard to protect your information, we cannot guarantee absolute security.

7. COOKIES AND TRACKING TECHNOLOGIES

Our website uses cookies and similar tracking technologies to enhance your experience.

• Essential Cookies: These are necessary for our website to function properly (like maintaining your session or remembering your preferences). These are always active.
• Analytics Cookies: These help us understand how you use our site, which pages are popular, and where users might encounter issues. This helps us improve our website. You can opt out of analytics tracking through your browser settings or by using the Google Analytics Opt-Out Browser Add-on available at https://tools.google.com/dlpage/gaoptout
• Marketing Cookies: These may be used to track your interests and deliver more relevant content or advertising. You can opt out of these through your browser or by clicking our cookie preference center (if installed).
• Third-Party Cookies: Our service providers may set their own cookies for analytics and functionality purposes.

For California residents under CCPA, you have the right to opt out of the sale or sharing of personal information. We do not sell your personal data. However, analytics and marketing cookies may constitute a "share" under CCPA. You can exercise this right through our cookie preference center or by contacting us.

8. CHILDREN'S PRIVACY

Our services are not directed to children under 13 years old. We do not knowingly collect personal information from children under 13. If we become aware that we have collected information from a child under 13, we will take steps to delete such information and terminate the child's account.

If you are a parent or guardian and believe we have collected information about your child, please contact us immediately at privacy@kaylasierra.com.

For users between 13 and 18, we provide the same privacy protections as adult users and comply with COPPA and similar regulations.

9. ARTIFICIAL INTELLIGENCE DISCLOSURE

We use artificial intelligence tools, including Genspark, to help us create and optimize content, including email copy, resources, and product recommendations for our clients.

When we use AI tools, we do the following:

• We do not train AI models on your personal data without your explicit prior consent.
• We use AI primarily to improve our service delivery and create better resources for founders.
• We maintain data security when sharing information with AI providers, who are contractually bound to protect your privacy.

If you have concerns about our use of AI or would prefer not to have your information processed by AI tools, please contact us at privacy@kaylasierra.com.

We are committed to transparent and ethical AI use and will continue to update this section as AI technologies evolve.

10. INTERNATIONAL DATA TRANSFERS

If you are located outside the United States, you should be aware that information we collect will be transferred to, stored in, and processed in the United States. By using our website and services, you consent to the transfer of your information to the United States, which may have different data protection laws than your country of residence.

For EU Residents and GDPR Compliance:

If you're in the EU, we process your data based on your consent or our legitimate business interests. You have additional rights under GDPR including access, correction, deletion, and data portability (described above). You have the right to lodge a complaint with your local data protection authority if you believe we've violated your privacy rights.

For California Residents and CCPA Compliance:

Under the California Consumer Privacy Act, you have the right to know what personal information is collected, to delete personal information, to opt-out of the sale or sharing of personal information, and to non-discrimination for exercising your rights. We've outlined these rights above. California consumers can submit requests through our privacy contact information.

11. THIRD-PARTY LINKS AND INTEGRATIONS

Our website may contain links to third-party websites and services that are not operated by us. This Privacy Policy does not apply to third-party sites, and we are not responsible for their privacy practices. We recommend reviewing the privacy policies of any third-party sites before providing your information.

If you connect your account or information with third-party platforms (like scheduling tools, analytics platforms, or social media), those integrations are governed by the third party's privacy policy in addition to ours.

12. DO NOT TRACK SIGNALS

Some browsers include a "Do Not Track" feature. Currently, there is no consensus on how to interpret Do Not Track signals. Our website does not currently respond to Do Not Track browser signals. However, you can use other tools to control data collection and use, as described in the Cookies and Tracking Technologies section above.

13. POLICY UPDATES

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of material changes by updating the "Last Updated" date at the top of this policy and, for significant changes, by sending you an email notification or posting a prominent notice on our website.

Your continued use of our website or services after changes become effective constitutes your acceptance of the updated Privacy Policy. We recommend reviewing this policy periodically to stay informed about how we protect your information.

14. CONTACT US

If you have questions about this Privacy Policy, our privacy practices, or wish to exercise any of your privacy rights, please contact us:

• Email: privacy@kaylasierra.com
• Primary Contact: Kayla Hubbard - kayla@kaylasierra.com

We aim to respond to all privacy inquiries within 30 days. If you're not satisfied with our response, you may have the right to lodge a complaint with your local data protection authority.